“We got to know Grottinilab thanks to Elis’s Open Italy project, as one of the innovative start-ups. We decided to implement their technologies in 7 of our stores to monitor our Customer Experience and to better understand our visitors’ Shopper Behavior, after a first pilot. The Grottinilab added value consists in being able to combine information from different technologies into a single platform, providing us with a team of experts to support in the data analysis and interpretation process”

“We have identified Grottinilab not just as a supplier, but as a partner with whom we share ideas, actions and strategies. The solutions Grottinilab offered us have allowed us to implement a new communication strategy that is more attractive, easier to manage and to update. These conditions have impactively enhanced our shop windows and our internal wayfinding giving our shops a clean, modern Look&Feel that is functional at the same time”

“Thanks to Grottinilab Shopper Analytics solution, we were able to test new shelf positioning strategies for our categories in a real store. The test allowed us to evaluate different executions and optimize them before going to roll-out in other stores. Thanks to the detailed data analysis, we understood which one generated the greatest attention and conversion for our category and products”

“We have been collaborating with Grottinilab for several years and, thanks to their solutions, we get the chance to bring innovation to our shopper research and shelf management methodologies. We are profitably using the information coming from our Shopper Science Lab to design our future stores’ strategies”

“We have used Grottini Shelf Sensors to provide reliable reads on the out of stock rate by sku and time, finding it to be an easy and user friendly tool to reliably pinpoint the true scale and nature of the on shelf availability problem, eg, what sku was out of stock, when and for how long did that out of stock happen, and help guide a collaborative team to appropriate solutions”

“Thanks to our partnership with Grottinilab, the CIV group has launched the first laboratory in the world to analyse Vending Machines consumers. The goal is to use our laboratory to test new Product and Marketing Initiatives and to contribute to our distribution channel innovation and growth, also collaborating with manufacturing companies.”